True cost and margins for products, patrons, channels and locations
Gaming and hospitality companies process large amounts of data without fully understanding the financial and risk implications.
Solutions for Gaming & Hospitality Include:
Financial Planning & Analysis
SAS Financial Management (SAS FM) for external (and internal) reporting & consolidation; budgeting, forecasting and scenario analysis.
Profit Analytics
SAS Cost and Profitability Management (SAS CPM) to derive true cost and margins for products, patrons, channels and locations.
Customer analytics
Patron profitability; profit scoring and segmentation; Profitable patron-product-channel combinations; Patron Lifetime Value (PLV).
Reporting & Visualization
Including forecasting and scenario analysis.
Targeted Analytics
Workforce planning for gaming, hospitality and amenities; Pricing optimization by offer category and patron segment; Forecasting and price optimization for hospitality by room type, season;
Sentiment Analysis
Review social media performance benchmarked against competition and drive patron segmentation and optimized offers.