Like banks, gaming and hospitality companies process large amounts of data without fully understanding the financial and risk implications. Our solutions to address these omissions include:
- Financial Planning & Analysis utilizing SAS Financial Management (SAS FM) for external (and internal) reporting & consolidation; budgeting, forecasting and scenario analysis.
- Profit Analytics using SAS Cost and Profitability Management (SAS CPM) to derive true cost and margins for products, patrons, channels and locations.
- Customer analytics such as patron profitability; profit scoring and segmentation; Profitable patron-product-channel combinations; Patron Lifetime Value (PLV).
- Reporting & Visualization including forecasting and scenario analysis.
- Targeted Analytics such as: Workforce planning for gaming, hospitality and amenities; Pricing optimization by offer category and patron segment; Forecasting and price optimization for hospitality by room type, season; Shopping cart analysis by patron segments to enable custom offers; etc.
- Sentiment Analysis of Social Media to review performance benchmarked against competition and drive patron segmentation and optimized offers.
Real Examples of Gaming and Hospitality Solutions
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